The Diib® SEO Learning Center

One of the most frequent questions we hear from small business owners is “why did my domain authority go down?” This is a loaded question. If you are a business owner or an entrepreneur with a website, then your domain authority is critical to the success of your business and website. You’ve likely heard of […]

Domain authority is a metric that measures the quality of a domain name. Domain authority helps determine whether a domain name is worth buying or not. The higher the domain authority score, the better the domain name. Domain names are often overlooked when choosing a new web address. Yet they play a crucial role in […]

Domain authority, along with search engine optimization (SEO), is a search engine ranking factor that measures the importance of a website on the internet. Domain authority (DA) has become an essential factor in website ranking. The higher your DA, the better your chances of ranking high in search engine results pages (SERPs). We will discuss […]

Google Tag Manager is a web tool created by Google to make it easier for marketers to create a customized analytics code and track website visitors using an action script. Google Tag Manager helps streamline and simplify the process of setting up web tags for your website. It simplifies the process by allowing you to […]

Bounce Rate in Google Analytics If you are looking for ways to improve your overall score in Google Analytics, one metric that can be very valuable is bounce rate. And the first question many small to medium sized businesses will ask is what bounce rate they should have. The answer to that question depends on […]

In the ever-changing world of google analytics, what is the bounce rate and why is it important? It’s essential for anyone looking to improve their SEO and on-page analytics to stay updated on all terminology. Bounce rate is one of those terms that is often confusing for beginners. You may be looking at your bounce […]

How to Integrate Google Analytics with Facebook to Track Metrics Do you use Facebook to generate leads for your website, but Facebook Analytics doesn’t give you a complete overview of all the metrics you want? If so, then you need to integrate Facebook and Google analytics. Social media plays a huge role in driving your […]

Google Analytics is a service that helps with web analytics. This web analytics service was launched by Google in the year 2005. It helps those with online platforms to track traffic on their sites. Google Analytics is among the most popular Google marketing sites available and can work with various platforms including YouTube. If you […]

Most bloggers will tell you that blogging has a long learning curve. To improve your audience as a blogger means more exposure and consistent updating of your blog strategy. However, armed with powerful tools like Google Analytics, you can better understand your audience and find better ways of improving your blog and growing it. Google […]

Google offers many different services for tracking performance and collecting metrics for your website visitors. One of these services is called Google Analytics. You can check numerous visitor metrics including conversion rate, average session duration, bounce rate and page views. You have the ability to efficiently track all the data you need regarding the performance […]

Building and managing a successful online eCommerce store requires an understanding of your target market as well as a deeper understanding of digital marketing tactics and techniques that are most popular today. From developing a mobile-friendly and responsive website to showcasing your products and garnering the trust of prospective customers, establishing your eCommerce storefront and […]

Adding Google Analytics to Squarespace The internet is a rich hub with a source of information for research and business. Oftentimes, people seek knowledge about products that offer solutions in real life. No other platform offers quick and credible information about such quests than the internet. For this reason, business owners have adopted the digitization […]

Google Analytics Click Tracking The success of any website is usually only possible by accumulating and maintaining a dedicated user base. Understanding what features visitors to your site enjoy and what features display a high degree of popularity is vital for keeping your user base happy with your web services. Similarly, knowing which aspects of […]

Growing your site’s traffic is very crucial for the success of your venture. If you manage to have a steady flow of visitors to your page, you are more likely to attract potential customers. To achieve this, you need to be able to analyze your site’s performance. Besides, you need to understand how your site […]

Content grouping in Google Analytics refers to clustering of similar content on your website or blog. This feature is available for established blogs or ecommerce sites with more than a few types of content.  If your blog is just starting, and you have less than ten posts, content grouping will not help you much. However, […]

Webmasters who want success for their websites should align themselves with Google at some point, whether it is Ad revenue, Webmasters’ best practices, or analytics click tracking. The 800 lb. gorilla in the room continues to be Google for WordPress. The most significant feature for webmasters, most Google applications are Free! There are thousands of […]

You can use a variety of interactive tools to create a stunning website on Wix. Among the third-party applications, Google Analytics is perhaps the most popular third-party tools that you can use on the existing Wix platform. What is Google Analytics? Google Analytics is a free tool provided by Google to track and report website […]

The words “analytics” and “data” often cause people’s eyes to glaze over in confusion. Too many believe that only math gerus understand data. The reality is that analytics is simply the act of putting meaning behind the numbers. The number 100 means nothing without definition and context. That is where the real act of analytics […]

Google Analytics offers valuable insights and data right out of the box; however, there may be data that is unique to your business needs. It is not enough to have accurate data. You must have all available data that is appropriate for your insights measurement and analysis. Too often, marketers rely on the out-of-the-box data […]

E-commerce is a rapidly growing and gigantic industry that allows people to order items from the comfort of their homes. With the advent of the internet and the appearance of companies like Amazon, Shopify, and Etsy, e-commerce is gradually replacing brick and mortar stores as the marketplace to buy all of your goods due to […]

Nearly two-thirds of millennials report making over half of their purchasing decisions online. Even if they prefer to buy in-store, most people discover new brands through online marketing campaigns.  More than ever before in history, we conduct a huge percentage of our lives online. We shop online. We discover businesses online. And, yes, we make […]

Google Analytics ranks at the top of analytical software, and you can install and use it free on our website. The application tracks information about your website visitors and their visits to help you plan and execute more effective marketing campaigns. The first step is to install the software on your website. If you own […]

Google Event Tracking is a tool that precisely tracks how visitors interact with the content on your website. It’s best to distinguish these events from the conversions you define as target events. In this article, you will learn the essential information you need by setting up a follow-up event. You’re going to see if that’s […]