The Diib® SEO Learning Center

Building a hotel and establishing its brand requires a passion for spreading the word about your venture and a genuine love for providing excellent customer service. When you want to promote your unique hotel, doing so is no longer limited to traditional marketing methods and local advertisements or newspapers. Today, turning to digital solutions such […]

Establishing a reputable and professional dental practice not only requires hard work and an understanding of the craft, but also time and loyalty from those who support you. If you are looking for ways to broaden your reach and appeal to the locals in your area with your dental practice, turning to the internet just […]

Getting deals and successfully closing them is often a long and tiresome process, requiring a lot of patience. With the increase in real estate agents worldwide, many agents are devising new ways of staying in trade, such as quality advertisement and creating a robust online presence. Most house buyers turn to the internet when searching […]

Each entrepreneur desires to have his business known, to gain more customers, translating into more sales and high revenue. Word of mouth and traditional advertising methods may not be sufficient to gain traffic that will bring the desired results. Therefore, business owners can take advantage of free online business listing sites to maximize their online […]

With most of the modern businesses having embraced conducting their business affairs in the online space, advertising has become one of the most vibrant sectors for increased revenue. Marketers are willing to pay businesses that have websites with genuine traffic to place adverts on their platforms in a bid to increase visibility and sales. The […]

What is Adzooma? This is a platform for online advertising technology created to help your business save money, effort and time while growing. You receive a complete suite of cost-effective and easy-to-use tools to manage and optimize your online advertising accounts. The entire process takes only seconds. You can handle additional clients without the necessity […]

What is Google Adsense? Sign-up and More! There are a lot of different ways for monetizing your website traffic. The majority of them are advertising third-party services or products for your site visitors. You can choose from a wide range of advertising programs available to earn money. The most popular among these programs is Google […]

PPC and SEO: Pros And Cons Of Each When it comes to digital marketing, most people frequently ask what is PPC or SEO and, most importantly, which strategy is better. The core difference between the two is that Search engine optimization is a free tool that may take time to give results. On the other […]

Today, most people spend a considerable amount of time online, creating a great venue to reach your target clients. While using social media channels can help boost your conversions and leads, you may want to diversify your strategies. Using a single marketing channel may limit your reach significantly. If individual clients don’t use your selected […]

For any business, the idea of always attracting new customers for its product is a dream come true. However, building a strong reputation for your work and services is not a walk in the park. It entails coming up with the perfect marketing strategy that suits your business.  Marketing strategy is the collection of techniques […]

What is SERP in SEO? SERP stands for search engine results pages. When a question is typed by a user into a search engine, they do not want to scroll through numerous pages of SERPs. Users expect the search engine algorithms to sort through all relevant content and web pages on the SERP to provide […]

What Are Native Ads And How Do I Use Them? Advertising has always been a constant struggle between advertisers and readers. The advertiser wants to get as many responses as possible, but they have to do it in a way that doesn’t annoy the reader. However, the Internet provided readers with tools that allowed them […]

Google Ads Performance Planner is a free tool in Google Ads to help you create detailed plans based on your spend level and see the impact on your campaign performance from hypothetical changes related to budget, seasonality, and campaign set-up changes. The tool allows you to forecast performance over the next month or quarter and […]

Conversion Tracking Google Ads You can run Google conversion tracking campaigns for clients with small to large businesses and for your own company. Your priority should be understanding Google Ads conversion tracking. You can maximize your results faster and reach your goals sooner by determining the impact of the market for your customers and measuring […]

YouTube Google Ads It has become more necessary than ever for marketers to figure out how to promote their YouTube channels. The reason being that YouTube has recently overtaken Facebook as the world’s most visited website. In an era where potential customers spend hours watching videos and researching, YouTube marketers need to appeal to their […]

Google Ads Retargeting is a highly effective marketing method, which allows website owners to show ads to customers who have already visited their website. If you use Google to drive traffic to your website, Google retargeting can prove very successful because only 2% of the customers will buy a product on their first visit. To […]

PPC Keyword Analysis PPC, or pay per click, keyword research is essential for your PPC campaign. Selecting the best keywords can provide you with the most clicks and conversions. PPC keyword research is a combination of science and an understanding of the needs of your customers. You need to use the best tools to help […]

Are you wondering how you can learn Google ads fundamentals in the shortest time possible? Perhaps you want to manage your ads account and avoid the cost of a professional manager. Or maybe your website’s traffic is not so good, and you are looking for excellent ways to improve it. Whatever the reason, there is […]

Users of the Google search engine and its affiliated networks are exposed to hundreds of ads every day. These Google ads are an integral part of the search engine because it allows Google to earn revenue.  From a users perspective, ads are equally important for businesses and new websites as it allows them to generate […]

Whether you are a small-scale entrepreneur or a well-established business in your industry, you need to turn Google campaigns and advertisements into the backbone of your company. With access to over 90% of internet users, Google can be the perfect soulmate for your business and help you skyrocket your sales with the help of fitting […]

How To Optimize Your Google Ads Introduction Google Adwords is an advertisement platform where you bid on specific keywords so that your clickable promotions appear in search results. Therefore, you can show off the unique features of your business to reach customers searching for what you offer. By opting to use Google ads, you uptake […]

Google ads can help you get ahead and leave your competition behind in your dust. However, understanding Google ads advertising costs can help finalize your budget and assist you in spending wisely to enhance your online presence. Once you understand these costs, you will not fall into any marketing traps, and will not break your […]

Introduction Today, most consumers rely on the internet to search for what they need. Google my business listing, has thus become a vital tool for any business that wants to grow. As the name suggests, it gives you a chance to create your business listing online. Besides, it will help manage your brand in the […]

Introduction Google Adwords is a fantastic advertisement network full of updated features and tools. If you have used the platform for a while, you probably have noticed numerous setting options available. It even allows you to program how your ads get triggered by certain words. You might be asking what the keyword match type stands […]

Introduction Generating a substantial amount of income from your site can be challenging, mostly when you aren’t selling anything. Google AdSense is a popular network that allows most website owners to monetize their page traffic. You can make money without having to deal with advertisers directly irrespective of your niche. It’s a relatively simple concept, […]

How to Set up a Google Ads Campaign Owning a website is the first step toward getting your brand out to the world. With search engine optimization, you can move up in Google’s rankings so people can find your business. However, when you’re first starting out, you may need a little boost in generating leads. […]