Google Ads

September 23, 2020 | 18 min read | Google Ads |

How Does Google AdSense Work And How Do You Use It To Monetize Your Website?

Introduction Generating a substantial amount of income from your site can be challenging, mostly when you aren’t selling anything. Google AdSense is a popular network that allows most website owners to monetize their page traffic. You can make money without having to deal with advertisers directly irrespective of your niche. It’s a relatively simple concept, […]

September 16, 2020 | 18 min read | Google Ads |

How To Set Up a Google Ads Campaign

How to Set up a Google Ads Campaign Owning a website is the first step toward getting your brand out to the world. With search engine optimization, you can move up in Google’s rankings so people can find your business. However, when you’re first starting out, you may need a little boost in generating leads. […]

September 15, 2020 | 15 min read | Content Marketing | Google Ads | Link Building | SEO | Social Media |

Directories and Other Resources to Post Your Website

Where to Post Your Website Link You have a website and now you’re ready to present it to the worldwide web; to let people know what you have got to offer. To do this, you first have to promote your website. But then the issue arises with regards to where to post your website link […]

September 7, 2020 | 13 min read | Google Ads | SEO |

How Do I Do Paid Search With Google Ads and Bing Ads?

How Do I Do Paid Search With Google Ads and Bing Ads? Paid search platforms offer a unique form of advertising that gets your ad near the top of results pages in organic keyword searches. Unlike most advertising, you can choose plans where you are only charged when people click on the link. That makes […]

August 10, 2020 | 13 min read | Google Ads | SEO |

Buy targeted traffic that converts

With the technology age turning our daily functions into simple taps on multi-device platforms, marketing has quickly taken turns to create ingenious ways of attracting audiences and converting them into customers. Buying targeted keywords with commercial intent can easily lead searchers into your sales funnel. You do not always have to spend a fortune on […]

July 13, 2020 | 14 min read | Google Ads | SEO |

Click through rate definition

What if everyone you target marketed would click on your webpage, social media page, page ads, and even your solicited emails? What if this resulted in even more leads and sales for your business, which is especially crucial for small to midsize businesses looking to grow?  This is exactly what a good click-through rate (CTR) […]

July 4, 2020 | 15 min read | Google Ads | SEO |

Google ranking factors

With over 2 trillion searches happening daily on Google, it is critical to your company’s survival and growth. It’s imperative that your small or medium-sized business appears on search results pages under those keywords that are highly relevant to what you sell. Ranking well under such keywords is contingent on a number of factors. We […]

June 22, 2020 | 22 min read | Google Ads | Social Media |

What is ppc advertising

SEO and content marketing attract new clients to your site, but these tactics take months to start gaining traction. It can even take years before they drive impressive amounts of traffic. Fortunately, there’s another way to get started faster. Of course, there’s a little risk involved. With pay-per-click (PPC) advertising, you put out an ad […]