Google Ads

October 1, 2022 | 15 min read | Google Ads |

The Best Google Display Ad Sizes for 2022

In recent years, the marketing world has progressed by leaps and bounds, and the digital landscape has become a big part of that change. Thanks to online advertising, businesses can […]

February 12, 2021 | 12 min read | Google Ads |

How to Create and Optimize a Google Ads Smart Campaign

What is a Smart Campaign in Google Ads? The digital marketing world continues to grow, and one way to keep up with the changing times is to get acquainted with […]

February 12, 2021 | 11 min read | Google Ads |

Try These Pro Tips to Increase Google Ads Conversions

The dynamics of digital marketing are undergoing tremendous changes. Social media is taking the industry by storm, and organic content is becoming more and more accessible on every platform. That […]

February 10, 2021 | 11 min read | Google Ads |

How to Target Local Customers Using Google Ads

There has been a dramatic change in the marketing landscape in recent times. To adapt to these changes, Google Adwords intends to be one of the pioneers in connecting the […]

February 10, 2021 | 14 min read | Google Ads |

Google Ads Banner Size: Does Size Really Matter?

When people think of Google Ads and AdWords, they tend to visualize a nice little text ad that follows a search in Google’s search engine. If you do not provide […]

February 10, 2021 | 13 min read | Google Ads |

Your Free Guide to Advertising on Google Maps 2021

Have you been searching for a new method to expand your business? If that is the case, then you may be interested in the power of Google maps. With their […]

February 9, 2021 | 15 min read | Google Ads |

What Is a Leaderboard Ad? 5 Top Examples

There are various forms of display ads in digital marketing, and one of the most popular is leaderboards advertising. A leaderboards ad is typically a large banner available in either […]

February 3, 2021 | 8 min read | Google Ads |

Catchy Real Estate Ads That Sell Homes Fast!

Not only will attention-grabbing real estate ads attract potential customers, but they will also create a positive image among the general public. When writing an engaging commercial advertisement, you should […]

February 2, 2021 | 11 min read | Google Ads |

What are Marketing, Sales and Advertising Funnels?

Marketing and Advertising Funnels What Are Marketing, Sales and Advertising Funnels? These days you’ll find the terms advertising funnel, marketing funnel and sales funnel used interchangeably. “Marketing funnel” is the […]

January 28, 2021 | 14 min read | Google Ads |

A Beginner’s Guide to Facebook Ad Specs for 2021

Facebook offers a set of guidelines for ads and image specs. It is important to understand these recommendations, especially if you use Facebook for marketing. In this article, we are […]

January 28, 2021 | 9 min read | Google Ads |

Your How-To Guide to Google Dynamic Search Ads

Are you looking to fill the gaps that your other search campaigns are slacking? You have come to the right place. Here is an ultimate guide to creating Google Dynamic […]

January 26, 2021 | 8 min read | Google Ads |

Using Google Adwords Editor to Improve ROI

Ad strategists always strive to achieve more efficiency in managing their campaigns and, there are few better ways to do so than with the Google Ads Editor. In marketing, efficiency […]

January 25, 2021 | 7 min read | Google Ads |

Pro Tips to Improve Your Google Ads Quality Score

What is a Google Ads Quality Score? The main goal of any marketer is to have their ads reach the target audience on time to generate high conversions, clicks, and […]

January 25, 2021 | 8 min read | Google Ads |

5 Budget Saving Strategies for Google Ads Bidding

The internet is helpful in our daily quest for information. We often look to the internet for research, shopping, and entertainment. Search engines use keywords to deliver the most relevant […]

January 21, 2021 | 7 min read | Google Ads |

Pro Guide: Turn Your Existing Ads into Expanded Text Ads

An Expanded Text Ad or ETA is a kind of sponsored search ad, accessible via Google AdWords. An expanded text ad can be created and edited from scratch using the […]

January 21, 2021 | 10 min read | Google Ads |

Google Agents: What They Are and How To Use Them

What Is A User-Agent? A user-agent is a unique identifier associated with every visitor on the internet. This user-agent is responsible for containing useful technical data about the user’s device […]

January 20, 2021 | 6 min read | Google Ads |

Google Ads Auto Tagging: Tips for Success

Auto Tagging allows the users to search for items of their choice and have them classified under relevant categories. The service is beneficial if you want your website to be […]

December 31, 2020 | 8 min read | Google Ads |

Use Google Ads to Market Your Unique Hotel

Building a hotel and establishing its brand requires a passion for spreading the word about your venture and a genuine love for providing excellent customer service. When you want to […]

December 23, 2020 | 10 min read | Google Ads |

PPC for Dentists: Why Paid Ads Work Fast!

Establishing a reputable and professional dental practice not only requires hard work and an understanding of the craft, but also time and loyalty from those who support you. If you […]

December 22, 2020 | 8 min read | Google Ads |

Craft Engaging Ads for Real Estate Agents

Getting deals and successfully closing them is often a long and tiresome process, requiring a lot of patience. With the increase in real estate agents worldwide, many agents are devising […]

November 29, 2020 | 14 min read | Google Ads |

Top 10 Free Business Listing Sites

Each entrepreneur desires to have his business known, to gain more customers, translating into more sales and high revenue. Word of mouth and traditional advertising methods may not be sufficient […]

November 25, 2020 | 9 min read | Google Ads |

Google Ad Manager: Get More From Your Ads

With most of the modern businesses having embraced conducting their business affairs in the online space, advertising has become one of the most vibrant sectors for increased revenue. Marketers are […]

November 25, 2020 | 10 min read | Google Ads |

Adzooma: Can It Help Streamline Your Ad Campaign?

What is Adzooma? This is a platform for online advertising technology created to help your business save money, effort and time while growing. You receive a complete suite of cost-effective […]

November 25, 2020 | 14 min read | Google Ads |

Sign Up for AdSense: A Step-by-step Guide

What is Google Adsense? Sign-up and More! There are a lot of different ways for monetizing your website traffic. The majority of them are advertising third-party services or products for […]

November 18, 2020 | 12 min read | Google Ads |

PPC and SEO: Pros and Cons of Each

PPC and SEO: Pros And Cons Of Each When it comes to digital marketing, most people frequently ask what is PPC or SEO and, most importantly, which strategy is better. […]

November 13, 2020 | 11 min read | Google Ads |

Why It Is Important To Utilize Multi-Channel Marketing

Today, most people spend a considerable amount of time online, creating a great venue to reach your target clients. While using social media channels can help boost your conversions and […]

November 13, 2020 | 12 min read | Google Ads |

How to Come Up With A Great Marketing Strategy

For any business, the idea of always attracting new customers for its product is a dream come true. However, building a strong reputation for your work and services is not […]

November 11, 2020 | 12 min read | Google Ads |

What Is SERP SEO And Why Does It Matter?

What is SERP in SEO? SERP stands for search engine results pages. When a question is typed by a user into a search engine, they do not want to scroll […]

November 11, 2020 | 11 min read | Google Ads |

What Are Native Ads And How Do I Use Them?

What Are Native Ads And How Do I Use Them? Advertising has always been a constant struggle between advertisers and readers. The advertiser wants to get as many responses as […]

November 9, 2020 | 10 min read | Google Ads |

Google Ads Performance Planner: Ins and Outs

Google Ads Performance Planner is a free tool in Google Ads to help you create detailed plans based on your spend level and see the impact on your campaign performance […]

November 6, 2020 | 13 min read | Google Ads |

A Complete Guide To Google Ads Conversion Tracking

Conversion Tracking Google Ads You can run Google conversion tracking campaigns for clients with small to large businesses and for your own company. Your priority should be understanding Google Ads […]

November 6, 2020 | 10 min read | Google Ads |

Better Reach Your Audience with YouTube Ads

YouTube Google Ads It has become more necessary than ever for marketers to figure out how to promote their YouTube channels. The reason being that YouTube has recently overtaken Facebook […]

November 5, 2020 | 12 min read | Google Ads |

Your Top to Bottom Guide to Google Ads Retargeting

Google Ads Retargeting is a highly effective marketing method, which allows website owners to show ads to customers who have already visited their website. If you use Google to drive […]

November 4, 2020 | 13 min read | Google Ads |

PPC Keyword Research For A Winning Campaign

PPC Keyword Analysis PPC, or pay per click, keyword research is essential for your PPC campaign. Selecting the best keywords can provide you with the most clicks and conversions. PPC […]

November 2, 2020 | 12 min read | Google Ads |

Beginners Guide To Google Ads: Become A Pro Fast!

Are you wondering how you can learn Google ads fundamentals in the shortest time possible? Perhaps you want to manage your ads account and avoid the cost of a professional […]

October 23, 2020 | 12 min read | Google Ads |

Google Ads Benchmarks: Vital Industry Results

Users of the Google search engine and its affiliated networks are exposed to hundreds of ads every day. These Google ads are an integral part of the search engine because […]

October 19, 2020 | 13 min read | Google Ads |

7 Google Ad Extensions to Skyrocket Sales

Whether you are a small-scale entrepreneur or a well-established business in your industry, you need to turn Google campaigns and advertisements into the backbone of your company. With access to […]

October 16, 2020 | 15 min read | Google Ads |

Google Ads vs. Facebook Ads: Which is Right for YOU?

At first glance, the two pay-per-click advertising platforms appear remarkably similar. When allocating your budget though, it’s crucial to have a deeper understanding of Google Ads vs Facebook. First, you […]

October 14, 2020 | 14 min read | Google Ads |

How to Optimize Your Google Ads

How To Optimize Your Google Ads Introduction Google Adwords is an advertisement platform where you bid on specific keywords so that your clickable promotions appear in search results. Therefore, you […]

October 14, 2020 | min read | Google Ads |

How Much Do Google Ads Cost? Influencing Factors

Google ads can help you get ahead and leave your competition behind in your dust. However, understanding Google ads advertising costs can help finalize your budget and assist you in […]

October 14, 2020 | 13 min read | Google Ads |

Tips and Tricks for How to Use Google My Business to Further Your SEO

Introduction Today, most consumers rely on the internet to search for what they need. Google my business listing, has thus become a vital tool for any business that wants to […]

October 6, 2020 | 13 min read | Google Ads |

What are the Keyword Match Types in Google Ads?

Introduction Google Adwords is a fantastic advertisement network full of updated features and tools. If you have used the platform for a while, you probably have noticed numerous setting options […]

September 23, 2020 | 18 min read | Google Ads |

How Does Google AdSense Work And How Do You Use It To Monetize Your Website?

Introduction Generating a substantial amount of income from your site can be challenging, mostly when you aren’t selling anything. Google AdSense is a popular network that allows most website owners […]

September 16, 2020 | 18 min read | Google Ads |

How To Set Up a Google Ads Campaign

How to Set up a Google Ads Campaign Owning a website is the first step toward getting your brand out to the world. With search engine optimization, you can move […]

September 7, 2020 | 13 min read | Google Ads |

How Do I Do Paid Search With Google Ads and Bing Ads?

How Do I Do Paid Search With Google Ads and Bing Ads? Paid search platforms offer a unique form of advertising that gets your ad near the top of results […]

July 13, 2020 | 14 min read | Google Ads |

Click through rate definition

What if everyone you target marketed would click on your webpage, social media page, page ads, and even your solicited emails? What if this resulted in even more leads and […]

June 22, 2020 | 22 min read | Google Ads |

What is ppc advertising

SEO and content marketing attract new clients to your site, but these tactics take months to start gaining traction. It can even take years before they drive impressive amounts of […]