A good website is important for a business, organization or any brand. The Website acts as a one-stop shop for information about the brand. A website also helps businesses look formal and established. Whether your business is small or huge, there are good platforms that allow all forms of business to build good websites. As you plan to build your website, there is a wide variety of options. This article helps you by narrowing down the options to the best website builder for SEO 2021 and best ecommerce website builder.

Website builder

Due to technological advancement, there are various DIY website builders that are available in the market. This makes it easier for companies to build websites even without expert experience. Less complex website builders are especially great for small businesses or organizations.

Begin by understanding the type of site you intend to build. This will be important in choosing the best website design sites. Different businesses build websites for different kinds of functionality, and the more functions, the bigger the website should be to allow loading of more content. Understanding your business goals and type of website you want helps in choosing the best SEO website platform.

Software Features

The best way to choose a website builder is by knowing individual software features. Features matter since they differ and different website builders offer varying features. For small businesses, for instance, Squarespace and Wix SEO are the best options. This is due to the fact that these website builders have simple features. They are among the best website builders for SEO 2021.

Website building sites with simple sites may end up saving you money. They are sites that you can easily access internally without the need to hire expert help. For a startup or small company, a simple site is enough. Platforms with simple features are also easy to navigate for your website visitors.

Did you know? There are 455 million WordPress sites?

Website Templates

A website template is basically a rough draft of how the website should look like. The template includes background elements of the website, the website theme colors, various segments and proposed text alignment.

There are numerous templates on website builders. The best web design sites have plenty of templates for users to choose from. The quality of a template also matters in having a good quality website.

Some of the best website design sites are Wix and GoDaddy. They offer a few templates for free as compared to other website building sites. However, these two have templates with good quality. This is different when compared to other sites that have more templates.

Website Cost

Building a website is so different today as compared to the early days of the internet. There are platforms that allow businesses to build websites for free, such as WordPress. Such platforms are mainly used by upcoming or small businesses. Free website platforms are not suitable for large businesses. This is mainly due to the fact that the content load is limited. The other reason is that the business has limited control over the site.

While free websites may sound enticing, they have their limitations. These builders do not allow businesses or organizations to connect their domain. Company ads must also be put on every webpage.

A website is an important aspect in building a brand. It should therefore be considered as an investment. When you pay for website building, you have access to more storage and access to professional support. You also have more bandwidth, and tools. A paid website builder also means that you can avoid ads. This is through personal domain.

The Website Builder Brand

The particular website builder is a company and brand on its own. They each work to market their brands and get more clientele. It is recommended to work with website brands that are well established. This makes your website efficient and safe from small malfunctions.

Website optimization

SEO is the process of boosting traffic on a website or web page. This is done by reviewing website quality and quantity from search engines. SEO uses search engines to review natural unpaid traffic around a website. These natural results determine the optimization of a web page or website. The natural unpaid traffic can be from news search, academic search, and image or video search. Vertical search engines from specific industries also apply.

(Yoast SEO is one of the best SEO plugins for WordPress, Kinsta.com)

Optimization of websites began in the mid 1990s. Originally, search engines received page addresses or URLs. The engines would crawl the particular page and index the page in the search engine. As technology continued to advance, Google was developed and it began to gain popularity very fast.

It was later reported in 2015 that Google was developing mobile search. This was meant to be an important feature in future products. This led to many brands developing a different approach to their strategies in internet marketing. It has been a journey from the Backrub development in 1998 to the advanced Search Engine Optimization of today.

For page URLs or addresses to get indexed or optimized, there are various steps and procedures that must be taken. Existing search engines work with compound mathematical algorithms to enable them to interpret the website that a user would wish to visit. The more inbound links a website gets, the more it is interpreted as what a user seeks. When a website is the recipient of many inbound links, then its rank is higher when it comes to web search. Leading search engines include Google, Bing and Yahoo. These use bots and crawlers to get site pages for their algorithmic results in the search engine. They support website building sites and determine the best website builders for SEO.

Optimization allows potential viewers to come to your site. It makes it possible for people everywhere to find you and learn about you. A good website, therefore, is one that is well optimized for search engines.

Search Engine Optimization is basically the good techniques and practices of a website. Through SEO, a website is able to get prominent search engine status. There are a variety of factors to consider when getting the best website builder for SEO. These features include:

• HTML and HTML sitemaps that are automated
• A site that is able to edit title tags, Meta descriptions and has alt image attributes
• Has keyword density and conversion tools
• Has URLs that are search-friendly

Domain and Hosting

The host is the platform where the website resides. When you pay for website hosting, you receive a certain amount of storage in the form of gigabytes, allowing you to store your website content. Hosting also gives you enough bandwidth for the site to run efficiently.

In the market, there are  a variety of website design sites that also offer hosting services. You are expected to add an extra amount to have your website hosted by your builder. It is more efficient to have your website builder as your host. This helps your website to function more smoothly.

(Purchasing a Domain, wpbeginner.com)

Website Builders’ Categories

We have ecommerce sites,online stores, and general websites and blogging sites. Regular websites and blogging sites include WordPress, Ghost, Joomla, Weebly, and Squarespace. Ecommerce and online stores include Magento, Shopify and PrestaShop.

It is advisable to review the specific features for each platform. This helps you in choosing the SEO website platform that will best serve your needs.

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WordPress

WordPress is among the most common website building platforms of our time. This platform began as a free and open platform for blogging. It has, within a short time, made numerous strides. WordPress currently has amazing customizable themes and the best SEO tools.

The platform also has increased functionality to websites. In terms of being user-friendly, WordPress is among the best platforms. This is because it has web building tools that are clean and on offer. It has advanced to be one of the best website builders for SEO 2021.

(WordPress dashboard, pagely.com)

WordPress, unfortunately, has limitations. This is because its software was created to handle blogging and not e-commerce. This makes its functionality limited unless there are available channels to make the widgets, plugins, and themes work. This means that using WordPress for website creation requires good experience. With proper experience, you are able to work through the system and come up with a website that is appealing to your audience.

WordPress is mainly popular with small businesses and startups. Recently, the platform launched its ecommerce strategy. The strategy shows plans for clean themes to boost the online shopping experience. WordPress also offers hosting packages for users.

Advantages of WordPress

There are plenty of tutorials available to help you improve your website management experience. It has a detailed list of existing plugins WordPress offers and reliable support that allows quick response to technical issues. It is one of the best web design sites as it is highly customizable and affordable.

WordPress Limitations

Using WordPress requires a level of experience. For starter templates, there is no ‘built-in’ SEO. Using WordPress can, at times, be overwhelming if you are just beginning. This is one of the best ecommerce websites, especially for those who are inexperienced.

Wix

The platform had, for a while, not been a good SEO builder. It is commonly referred to as the drag and drop website builder. It is suitable for some small businesses, personal websites and blog sites.

Advantages of the platform:

• It has worked on its previous issues that made it a poor SEO builder
• It offers a simple site optimization wizard
• To optimize the SEO, The Platform has a lot of plugins

Limitations of the platform:

• The site does not have a modern design. It is far from AMP standards.
• The search engine optimization is in-built and can, therefore, not be advanced at any level.

• The platform has slow indexing. This is mainly because the platform is AJAX based. It takes Google time to index pages.
• The platform is among the best SEO website examples, even though it may need some upgrading. Wix SEO is easy and flexible to use. One is also able to easily customize it outside the box.

(Wix templates, websitetooltester.com)

Squarespace

Squarespace is a very simple website builder. It makes it possible for you to build good websites with the use of pre-made website templates. It also has a simple editing tool to ease in the website building process.

Squarespace is commonly used by millions of people due to its simple setup. It is among the best web design sites due to its unique integration with other services. This platform, however, uses its existing SEO features as it lacks a built SEO tool. Squarespace is a bit more expensive.

Advantages of the platform:

• The platform has a custom FTP access to the backend
• It appears great on sight and is easy to adjust HTML elements
• It largely supports basic functions such as XML Sitemap and Robots.txt

Limitations of the platform:

• Squarespace lacks a basic HTML sitemap.
• It also has indexing issues. This is where forward slash and non-forward slash ending URLs are seen in crawling sites.
• Such can cause great impact, especially for huge company websites. It has actually been noted that websites created on this platform at times go for 3 months with zero pages indexed.

Did you know? There are 427,626 ecommerce sites on Shopify?

(Shopify dashboard, avado.io)

Weebly

Weebly is among the best website builders for SEO 2021. Weebly allows for the creation of free websites. It has basic tools that enable you to do editing on the platform tags and descriptions. The platform comes with a help page that assists users with things like on-page SEO and metadata optimization.

This website platform, however, fails in stacking up properly compared to its competitors. It also lacks features that makes it less convenient for many users.

Advantages of the platform: 

• It has simple SEO support
• Majority of its features are built-in
• It is very user friendly
• It has some of the best SEO tools for simple use
• Weebly SEO limitations
• Its HTML suffix is not clean or modern
• It has a Meta keywords box that should not be in a site

(Weebly website builder, Hostgator)

We hope that you found this article useful.

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Ghost

For website building, this platform is very simple to use. It is a good modern choice for creating a website for your business. The platform offers accessible features on the surface. The platform’s surface also has a basic interface. Ghost is easily customizable and is easy to share socially. This feature makes it easy to use.

Ghost website platform also has built-in SEO. Its social sharing features also do not need additional plugins and customers like that. When using this platform, one does not need to outsource an experienced developer for code writing. Using the Ghost platform is fairly straightforward. It is possible to build a website with this SEO platform even without professional experience.

Advantages of the platform:

• It has native AMP integration
• It has a built-in extensive JSON Schema
• It is among the best SEO website platforms with Metadata editors inside the editor

Limitations of the platform:

• The platform is only able to support bloggers until it introduces a wider release for ecommerce or any other kind of support
• It lacks HTML sitemap
• It still lacks third party plugins that they promise to review year after year
• The Ghost SEO platform is mainly made for bloggers. It is, however, a competitive option for website building. The platform also comes with good offers for customers that entice people to use it. It can be the best ecommerce website for startups and other businesses.

Joomla

Joomla is a free to use platform. It offers great competition to WordPress. The platform, so far, boasts of enough developer support, millions of downloads and a variety of options for all types of businesses.

This platform requires advanced developer knowledge as it is open source. There is a need for intensive knowledge for configuring the platform’s tools for proper SEO usage. The site requires a user to understand the basics well. This is because there are many settings that must be changed for smooth use of the platform. The experience of using this site is amazing and free.

Advantages of the platform:

• Users have complete control of their SEO implementation
• The community is well supported
• It is free to use

Limitations of the platform:

• Needs a lot of configuration
• Can be tough to use for users who are new to the site
• It is important to note that SEO is not the utmost suitable strategy for all websites.

SEO is also not the only online marketing strategy for every business or company. There are other ways that work better for different companies. Such strategies include paid advertising campaigns and Search Engine Marketing. For good optimization, companies should also go for the best SEO website platforms and be ready to invest.

Choosing the most favorable option for your business is important. Different businesses have different operator’s goals. We hope that you will make the best decision when it comes to the best SEO website platform, best website builder for SEO reddit and the best ecommerce website builder.

Diib®: Boost Your Visibility with Multi-Channel Marketing!

Most likely, your company already has a reliable marketing channel. However, one platform is never enough, and you need to use as many as you can to reach a vast range of prospects. Remember to give your customers a consistent experience across all channels and connect with them in ways that match their preferences. It results in expanded reach, higher conversions, organic growth of followers, high retention rate, increased engagement, and impression levels.

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