Clothes are usually one of the first items consumers purchase after deciding on their budget. They generally look for the best clothing deals, whether it’s new shoes, jeans, or a dress for a special occasion. In this day and age, many consumers turn to the internet to find what they want. They search with specific keywords to get exactly what they’re looking for, and the results that appear in the search engine affect whether or not they will purchase the item. If you are in the clothing industry, you will want to use SEO marketing to help you get more of your clothing products in front of the eyes of consumers and encourage them to purchase.
Technical SEO keyword research is a vital tool to help improve your sales. You can get a lot of traffic from people searching for specific keywords by leveraging their keywords and applying them to what you sell. The first thing you should do is find out the most popular fashion keywords that people are searching. Once you know the top clothing keywords, you can use this information to create targeted SEO and social media content that will help you get more traffic and, ultimately, more sales.
Most Popular SEO Keywords For Clothing
SEO keywords for clothing are important because they can show you the best keywords to use on your websites. You can easily see the top clothing keywords and the best ones to use. Utilizing them naturally throughout your website and specific content, you will rank higher in the search engine and direct your customers to your site, thus leading them to purchase online. This information will help you to increase business and make more money. The following are some of the top SEO keywords for clothing:
1. Discount Clothing
People are always looking for good deals when it comes to clothing. Whether it’s a discount or a sale on a particular item, you can use SEO marketing to help you get more attention for your products and services. When you use the keyword “discount” in your content, you are targeting those people searching for clothing that is on sale or less expensive than they expect. Discount is a popular keyword, and for good reason. Discount is also a subjective term. Discount compared to what? So, this is a great keyword to use that when creating your site and content.
2. Designer Clothing
People like to find deals on designer clothing and other exclusive clothing types. They want to buy designer clothes when they can, so you can use SEO marketing to help your business in this area. You can create content related to designer clothing when trying to get more business and sales for your high end clothing line. It will help you rank higher, be more competitive and get more customers for your business. Designer clothing is a popular keyword, so you can use it to your advantage when advertising your business.
3. Fashion Clothing
Fashion clothing is popular term as everyone is looking for fashionable and well made clothing. They want clothes that look good on them and fit them well. They look online to find what they want and, once they are on your site, are easily persuaded by what they see. In the fashion industry, you can use these keywords to drive customers to your site and sell your products or clothes. When looking for keyword ideas, you can look at the current trends and see what people buy and adjust accordingly.
4. Fashion Trends
You should always look for the latest fashion trends and use them to help create great content and services that will sell well. You can use these trends to attract clientele interested in these products and help you get more search engine rankings when they search for certain keywords. Everyone is looking for something new and trendy in the fashion industry, so you can use it to your advantage and sell more products.
5. Women’s Clothing Online
With the hustle and bustle of family life, many women seek to purchase clothing online because they are looking for ways to streamline their lives and find beautiful clothing shipped right to their homes. Women’s clothing online is a popular category with many years of solid growth, and it’s expected to continue for years to come. Women always look for fashionable clothes and use these keywords when purchasing trendy women’s clothing online or on any other site. These websites use SEO marketing to help target these types of women and and give them what they want regarding women’s fashion clothing.
6. Clothing sales
When the word sales are used, it can help you get more attention as shoppers are always looking for a good deal. Companies use these promotions to attract more customers, especially in the clothing industry. Sales are popular and generate a lot of traffic because people are always looking for a bargain on clothing. You can use this keyword on your website to give you an advantage over your competitors.
7. Clothing types
There are many types of clothing you can use in your business. Consumers are always looking for new ways to browse different styles on your website. You should use these very specific clothing types of keywords in your site’s content and the title tags. These keywords will help you target those customers searching for specific products, and they’ll be able to find what they’re looking for in your online store.
8. Clothing prices
When people are looking for clothing, they are always looking for a good deal. They look online to find attractive clothing they like and want to ensure they don’t overpay. Consumers look online because they can shop from the comfort of their homes, shop around, compare prices and order the best priced clothes delivered right to their doors. You should use these keywords when creating content for your site because they are your product’s most popular selling points.
9. Free Shipping
As we’ve already talked about, people shopping online are always looking for a bargain when purchasing clothing, which is why the keyword free shipping is so popular. Consumers want to ensure that their purchase is shipped fast and arrives without hassle. They type this keyword into the search engine, and it will bring up all of the clothing stores that have free shipping options. Many want to ensure they know the shipping options before buying the clothing. People use these keywords to find a website with free shipping, and then they can buy their items on that site instead of going through all the trouble of looking elsewhere.
10. Clothing sizes
When people are looking for clothes, they usually want to know if they can find the right size. If you are in the clothing industry and sell different clothing sizes, you want to ensure that your customers know that. You can use these keywords on your site and in the content for your site to attract more potential customers. Consumers like to compare prices and read reviews before buying.
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How to Find SEO Keywords for Clothing
You should use SEO keywords to aid you in your efforts. When used correctly, they can help you rank higher on search engines, bringing more customers to your site. You should use this strategy when looking for new keywords to generate more traffic and create a more extensive customer base. Before you type these top clothing keywords into Google to see the search results, you must know how to find them. These are some steps to help you learn how to find SEO keywords for clothing stores.
1. Study your niche
When dealing with clothing, there are many different niches you can get involved in. You can focus on fashion, specific types, sizes, women’s clothing, or children’s clothing. Each niche has its own set of keywords that you can use when creating your listings and your content. The first step is to pick an exciting niche and then research what people are searching for when they decide to buy something in that area.
2. Define your goals
It is essential to understand your goals. Your goals should have a purpose, whether it’s making more money or getting more clients. It is vital to determine what kind of website you want to build and the content you want to use. It can help you choose the popular keywords that people are searching for.
3. Make a list of relevant topics
List the kind of clothes that you sell and write them down on a piece of paper. Make sure you write down various topics to find some interesting keywords when you are ready to start creating your site. Write about the design of your clothes, how they’re made, and how people can wear them.
4. Create a list of seed keywords
There are many search engines that you can use to help you research the most popular keywords in your niche. Finding the top SEO keywords for clothes doesn’t have to be difficult. Search engines can help you find any keywords relevant to your niche and help you build your website. Some examples of these words in the clothing industry are style, designer, and make.
5. Use good keyword research tools
There are many different keyword research tools that you can use to find the top SEO keywords for clothes in your specific niche. These tools can help you develop the best keywords for your site. When you see all the keywords available, ensure the ones you choose are relevant and will help drive people to your site when they type them into a search engine. For example:
(Image Credit: WooRank)
6. Study the search intent
Search intent will help you understand why people are searching for specific keywords. Once you know your visitors’ intent, you can ensure that you provide them with precisely what they are looking for.
7. Identify long-tail keywords
Long-tail keywords are precise search terms, and to be successful, you need to use them on your site. Long-tail keywords will help you improve your rankings on search engines, and they will help increase your conversions. A long-tail keyword is a unique combination of words that, when strung together, create a specific keyword that people are searching for.
8. Analyze competition
Knowing what kind of competition you will have in this area is essential before writing content for your website or creating it. You will want to make sure that when you are targeting different keywords, there isn’t too much competition so that you will rank on the first page of Google.
(Image Credit: Demand Sphere)
What’s The Point Of SEO Keywords
SEO keywords for clothing are an essential part of content marketing, as it plays a significant role in the success of your online business. To improve and increase your search engine rankings, you must use the top SEO keywords for clothes in your content. Optimizing your SEO keywords is one of the most important strategical components to consider to improve your site’s visibility on search engines.
Modern search engines have taken advantage of user-generated content and the ability to provide users with information to make their web pages more relevant. The main goal of SEO keywords is to improve your site’s rankings in search engines. So, what’s the point of SEO keywords for clothing?
1. Improve Your Site’s Visibility
There are many ways to use SEO keywords for clothing to improve your site’s visibility. You can choose from various online resources to find all the information you need about the top SEO keywords for clothes and the tools you need to use. From adding keywords into blog content to utilizing the right tags in your product names, you won’t want to miss a thing. In addition, when it comes time for your website’s content strategy, you should try some of these techniques to improve your store’s visibility on search engines.
2. Improve Your Organic Traffic
One of the best ways to improve your organic traffic is to make sure that you are using the top SEO keywords for clothes properly. These strategies will help you improve your site’s visibility, and they will help you get more people to visit your site in a natural way. There are many ways to use SEO keywords for clothing, so you must understand all the different options available to you to ensure your website’s search engine rankings improve.
How To Market Clothing
With online marketing and advertising, gaining more clients is usually the work of a few steps. You need to reach your customer base on the internet by creating a website or an active social media presence. This is how to market clothing online.
1. SEO marketing
SEO marketing is one of the most effective marketing methods, especially for clothing stores. SEO is short for search engine optimization, which refers to all the methods you can use to make your site visible on all major search engines. For example, you can ensure that your product listings online are displayed whenever someone types in a specific keyword that points to your product page.
2. Social Media Marketing
Social media marketing refers to how you can market your business on sites like Facebook, Twitter, and Pinterest. These sites are ideal for marketing clothing items as they usually attract a more clothing-related clientele, and many users enjoy sharing all kinds of photos on them.
3. Using social media influencers
Social media influencers are all the prominent personalities you can follow on Twitter, Facebook, and Instagram. These people usually have thousands of followers, and they can get you the exposure you need to improve your business’s visibility on the internet. For example, you can send them some items you sell in your shop and ask them to post photos of themselves wearing them. For some, this is all you need. Other, more popular personalities, require monetary payment, as well. People want to wear what is popular and what others are wearing. For instance:
(image Credit: ReferralCandy)
4. Add a physical store
If you want more clients to buy your products, having a physical store might be wise. You can create your storefront in whatever city you are in and place your online clothing items there to provide in-store and online sales to every customer. It is one of the most effective ways to improve the success of your store and provide customers with greater value. There are a segment of people who won’t buy an item without physically seeing it and having the ability to try it on for themselves. Additionally, using the top SEO keywords for clothes can target a localized community in your surrounding storefront area.
5. Affiliate marketing
Affiliate marketing is about people becoming a part of an affiliate program and promoting your company’s products through social media platforms. Every time they send a customer directly to your company’s website, you pay them a small fee for bringing the customers to your business. This method can grow your customer base exponentially and increase your store’s sales.
6. Sales promotion
Sales promotion is one of the best ways to market your business online. Depending on their interests, you can get customers to buy products by offering them discounts, exclusive products and free shipping. For example, you can have a coupon code that you offer your customers if they buy a specific product. You can also write or create unique marketing strategies for events like Valentine’s Day, Halloween, or Christmas.
Diib® Can Help You Find Your SEO Keywords for Clothing Stores!
In conclusion, SEO is a powerful tool for all types of businesses, whether it is to gain more customers and sell more products or improve the performance of your online store. It’s essential to use SEO keywords for clothing correctly to get the most out of this marketing strategy. Within the digital marketing sphere, social media platforms offer many ways to promote your products or services.
Diib® Digital offers a comprehensive digital SEO platform designed to improve your business through metrics gathered over decades. Our easy to follow alerts and objectives will guide you in improving your website and social media campaigns on a daily basis. Here are a few of the features of our user dashboard you’ll find exciting:
- Keyword, backlink, and indexing monitoring and tracking tools
- Blacklist monitoring and objectives for repair
- User experience and mobile speed optimization
- Bounce rate monitoring and repair
- Social media integration and performance
- Broken pages where you have backlinks (404 checker)
- Technical SEO monitoring
Click here for your free scan or simply call 800-303-3510 to speak to one of our growth experts.