| Read time 11 min read

Want To Buy Web Traffic? Experts Talk Pros And Cons

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Want To Buy Web Traffic? Experts Talk Pros And Cons

Read time 11 min read
Buy web traffic

Test your SEO in 60 seconds! Diib is one of the best SEO tools in the world. Diib uses the power of big data to help you quickly and easily increase your traffic and rankings. We’ll even let you know if you already deserve to rank higher for certain keywords.

Scan your website DA in 60 seconds! Diib is one of the best SEO tools in the world. Diib uses the power of big data to help you quickly and easily increase your traffic and rankings. We’ll even let you know if you already deserve to rank higher for certain keywords.

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Buy Web Traffic That Converts

Increasing your Google ranking requires a lot of work. Your goal is appearing in the top chart. In order for your website to succeed, you need to get massive traffic. People are always discussing the best ways to increase traffic; some use shortcuts to achieve success. Although some of these shortcuts will help, you still have to be dedicated and work hard if you want to succeed. If you offer your customers high-quality services or products, you will eventually become successful. There are numerous options to increase your web traffic including:

  • Buy high converting traffic
  • Link building
  • Using community websites
  • Writing blogs
  • Using high-quality backlinks

If you want to buy website traffic cheap, there are several factors you should consider. Although it is legal, you have to be extremely careful where you purchase your traffic. It is easy to buy web traffic online, but finding a good source is more difficult. Since you do not receive a guarantee, you should research any source you are considering. If you see a lot of poor reviews, you want to look somewhere else. Cost is also an important factor.

When you buy website traffic cheap, you might not receive the quality you need. This does not mean you should purchase from the most expensive source. It means you need to conduct thorough research first. Although there is a small difference between receiving targeted traffic and general traffic, the impact will affect your business. Targeted traffic is consumers specifically searching for the information, services or products you are offering. When looking through reviews look for targeted traffic or organic traffic, for example:

Buy web traffic

(Image Credit: Traffic Masters)

General traffic is consumers passing through the internet and generally not spending any money. The only type of traffic that will help increase your online sales is targeted traffic. If you put in the work, over time your regular traffic will increase. If you do not want to wait, a good solution might be to buy organic website traffic. No matter what level of eCommerce site you have, paid traffic can be a wise option for marketing.

If you want to build your online business as quickly as possible you will have to spend some money. The free methods to generate traffic require more time than when you buy web traffic. A good example is when you buy real human website traffic. This type of purchase offers you more profitable and faster results. You need to be careful and spend your time and money carefully when you buy web traffic. There are a lot of scams regarding paid traffic that is simply a waste of your hard-earned money.

Buying Web Traffic: Pros and Cons

There are both pros and cons when you buy traffic. You can buy web traffic in the USA or from another country. What is important is the quality of your source. The pros and cons according to the experts are detailed below.

Ensuring Your Audience is Relevant

One of the toughest struggles of running a website is making sure you have a relevant audience. Quality content is important but it will only take you so far. When you buy web traffic experts, you are opening up your audience. The key is making certain your visitors do more than take a quick look at your site. The traffic you purchase must match the types of customers you need. This will help ensure they not only make a purchase but come back. This is another thing you should look at on reviews, for instance:

Buy web traffic

(Image Credit: Traffic Masters)

Fast Results

When you buy web traffic online, it is similar to instant gratification because your website immediately receives new views. If you continue improving your keyword searches, content creation and link building, it will combine with your new traffic resulting in a much larger audience.

Increasing Exposure

The best way to increase your exposure is to place your website in front of as many consumers as possible. You need to know your target audience and prepare for increased traffic before you buy web traffic that converts. When high-quality consumers are exposed to your site, your bottom line will improve. Once you have prepared your website and made your purchase, you can relax a little. Make certain your website is set up for continuous conversions and encourage visitors to share your content.

Unfortunately, there are also cons you need to consider before you buy high converting traffic. There are also certain precautions you need to take before you purchase anything outlined below.

Watch Out for Clickbait

There are some companies making promises to improve your reach and increase your traffic no matter what. This is often a sign of a clickbait strategy. Clickbait generally gives consumers the wrong impression about your website. Once the algorithms have filtered it out your bounce will most likely increase. Here is an example of an image that could be clickbait:

Buy web traffic

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Be Careful of Scams

There are numerous scams when you buy organic website traffic. If you are too desperate for your business to grow you can become a victim of scammers. Be careful you do not spend a lot of money and purchase fake traffic. In this instance, you will not receive any results. Do your research before you purchase traffic.

Tips for Buying Traffic

Almost every website manager or owner has heard the term buy website traffic. There are tips you can use to help ensure your purchase results in fast, targeted website traffic at a high volume. Buying traffic has become extremely common for many websites. There are several different ways you can proceed such as Google, Bing and Facebook. These sources sell internet traffic according to category, country and age. You also have the option of purchasing traffic for specialized and non-specialized SEO.

This includes using a third-party website to buy banner ads or purchasing media blasts. There is a wide range of methods to purchase both non-search safe and search-safe instant web traffic. Before you make an investment and buy real human website traffic from any source, you need to make certain your source is reliable, reputable and has mostly good user reviews. The tips below will help you purchase traffic that will have the results you are looking for.

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  • Keyword and backlink monitoring + ideas
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Determine if the Traffic is Feasible

You need to determine if buying traffic is feasible for your niche, industry and business. If you are desperate, you will purchase almost anything without considering the ramifications. Your most important concern is making certain purchasing website traffic is the most cost-effective and feasible option to generate the targeted traffic you want. If your type of business will not benefit from targeted traffic, spending even a quarter is a waste of money.

A good example is if you have a B2B or business to business website. Buying any type of website traffic will simply be a waste of your effort, money and time because consumers will not be interested in what you have to offer. You need to understand your business, your target audience, your benchmark and niche before you blindly buy traffic only to discover it is ineffective for your type of business.

Knowing the Restrictions

Before you buy web traffic USA, you need to know the maximum and minimum restrictions and if there is any guarantee. You will discover the majority of sellers do not offer any type of guarantee. Finding a company that will guarantee traffic is fairly rare. Even if you do receive a guarantee, you may not receive a targeted audience based on your specific demographics. A lot of companies offer plans for purchasing traffic for as few as 1,000 visits with a maximum of about 50,000 visits. There are also plans out there that offer more visits than that if you are willing to pay for that, for instance:

Buy web traffic

(Image Credit: Ultimate Web Traffic)

You can purchase 500 daily visits for as little as $4. This is an extremely reasonable price. The problem is you do not know if these visitors are human or targeted for your business. You need to know how the traffic type is generated, restrictions for minimum and maximum visits and make certain your traffic will be human as opposed to bots. As long as you are careful where you purchase your traffic, you can help ensure both the growth and success of your business.

Full Transparency

One of the concerns regarding buying traffic is full transparency. You need to know the method used to direct traffic to your site and how it is generated. You should stay away from any service selling traffic using the following to mimic online shoppers making clicks on your site.

  • Domain redirects
  • Paid humans
  • Expired domains
  • Bots
  • Automated traffic services

Your best option is to use a service to buy traffic with an impressions or pay-per-click model as opposed to tiered pricing. The basis of tiered pricing is accumulating non targeted visitors. If the company you are considering is unable to or will not offer you full transparency including their process, you need to go somewhere else. Your best option is a PPC advertising network such as Facebook, Google or Bing. The image below shows you the average cost per click for PPC advertising with Google AdWords:

Buy web traffic

(Image Credit: WordStream)

Understanding Targeted and Untargeted Traffic

You need to understand the difference between targeted and untargeted traffic. You can find a lot of traffic packages available through wholesalers you select according to your demographics and requirements. One of the most common and expensive mistakes is purchasing a wholesale traffic package with no demographics in the agreement. Targeted traffic is interested in what your website is offering. This can be a product, service, review or useful information.

Untargeted traffic is fairly useless because your visitors will be untargeted. This means they are probably not interested in what you are offering with a slim chance of becoming one of your customers. Make certain your focus is placed on targeted traffic including the demographics available with PPC advertising before you enter into an agreement. A good example is buying traffic from the United Kingdom when the focus of your business is local consumers in California.

Purchasing untargeted traffic regardless of how cheap is costly and completely useless. Your business will not receive any of the benefits you are interested in with untargeted traffic.

We hope that you found this article useful.

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Know What You are Paying For

You need to know the agreement, exact cost and refund policy before you purchase traffic for your website. It is extremely important to know what you are paying for if you want to see results. You can always find a company selling website traffic extremely cheap. The problem is their methods are generally not in compliance with the term and conditions you receive with pay-per-click advertisers. Whether the cost of the traffic is expensive or cheap, you need to be aware of what is being offered.

The refund policy is incredibly important in case you are not satisfied with your results. You will find numerous wholesale website traffic companies offering a refund if you are not happy with their service. You can make certain the consumers directed to your site are real people by using software for analytics tracking. This is the best option to verify your traffic is authentic. If your results are suspicious, you should be able to obtain a refund by offering evidence to the wholesaler.

Refunds are only available on a case to case basis. This means you will need solid verification to be able to get your money back. You need to know if the company offers a guarantee or refund based on your results and performance. The recommendation is to read the conditions or terms of service applicable to your purchase before you finalize your order. Your focus should be placed on:

  • Cancellation policy
  • Third-party rights
  • Campaign management
  • Licenses and copyright
  • Refunds
  • Customer support
  • Use of the site

If there is something in your agreement you believe is suspicious, your best option is discarding the agreement and finding a different source to purchase traffic.

Understand Ad Format Types

You should understand the types of ad formats the company selling website traffic is using. If you do not understand there is a good chance you will make an expensive mistake. You need to know exactly what you are paying for including:

  • Fixed ad space
  • Image or text ad space
  • Dynamically rotating ad space
  • Pop-under ad space
  • Animated ad space
  • Pop-up ad space
  • Domain redirect ad space

Publishers are asked by the majority of companies to post either pop-under or pop-up ads mentioning the site URL on their websites. This is very similar to numerous PPC services such as Google AdWords. The service is fairly affordable because impression pricing, pay-per-view and pay-per-click models are so competitive. Before you purchase traffic, ask which types of ad formats are used including how traffic will be driven to your website.

There is No Guarantee for Conversions and Sales

The majority of companies selling website traffic will send visitors to your site. Determining how many of your visitors will convert is difficult. If the company you purchase traffic from is not reliable and reputable, there is a good chance you will end up with fake or automated visitors and fraudulent clicks not resulting in any sales. This is nothing more than a waste of your money. Before you buy traffic for your website you need to know there are no guarantees for either conversions or sales.

Traffic Analytics and Buying Metrics

You need to know if the company you are considering purchasing from provides analytics and buying metrics for traffic verification. The majority of sellers will not provide you with analytic tools you can use for tracking the traffic to your website. Even if the company provides you with real-time stats, it is a good idea to use web analytics from a third-party for verifying the authenticity of your traffic sources.

Google Analytics is a good option to track and report the number of visitors to your site. You can also determine location demographics and referral sources. Using this type of analytics tool will help you determine which companies you should or should not purchase traffic from. For example:

Buy web traffic

(Image Credit: Medium)

Conducting Research

You should always conduct research for any company you are considering purchasing traffic from for negative reviews. The best place to begin is reputable review sites and forums. By performing a thorough and diligent investigation of the website traffic company and the services they provide, you can help prevent confusion, scammers, non-human traffic and poor results. When it comes to buying traffic, diligence is the key.

Diib®: Complete Metrics on Web Traffic Health

Diib Digital offers comprehensive metrics into all website traffic, including purchased web traffic. You’ll easily see the successful (or unsuccessful) traffic coming to your site; allowing you to change the trajectory of your traffic quickly and easily with our alerts and objectives. Here are some of the features of the Diib Dashboard we’re sure you’ll love:

  • Keyword, backlink, and indexing monitoring and tracking tools
  • User experience and mobile speed optimization
  • Bounce rate monitoring and repair
  • Social media integration and performance
  • Broken pages where you have backlinks (404 checker)
  • Technical SEO monitoring; including site traffic analysis

Click here for your free scan or simply call 800-303-3510 to speak to one of our growth experts.

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FAQ’s

You can buy traffic in the way of paid ads. Whether you choose display ads or PPC ads, they all fall under the category of “buying traffic”; you pay someone else to provide the traffic.

There are many sites that give you the ability to check your website traffic for free. Diib offers a tool that allows you to check your website traffic and gives you actionable insights for improvement.

The percentage of return visitors to your site should be around 30%. That being said, having around 50% website traffic would be considered good.

Generally, most websites will see some traffic within the few weeks of their launch. However, the key to longevity is to continue to improve your SEO presence and improve traffic number over time.

Typically, CPM rates are around $5 or less, depending on the size and scope of your site, your topic and visitors demographics.

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Daniel Urmann

Author Bio:

Daniel Urmann is the co-founder of Diib.com. Over the past 17 years Daniel has helped thousands of business grow online through SEO, social media, and paid advertising. Today, Diib helps over 150,000 business globally grow online with their SaaS offerings. Daniel’s interest include SMB analytics, big data, predictive analytics, enterprise and SMB search engine optimization (SEO), CRO optimization, social media advertising, A/B testing, programatic and geo-targeting, PPC, and e-commerce. He holds a Master of Business Administration (MBA) focused in Finance and E-commerce from Cornell University – S.C. Johnson Graduate School of Management.

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