The current COVID-19 restrictions occasioned with the lockdown and shutdown of most businesses saw businesses opt to join the e-commerce set up platforms to boost their sales and provide their clients with better customer satisfaction.
However, even with the websites in place, most soon realized it’s not enough to help improve their sales targets and get new customers to their sites. Hence the need for SEO techniques to be deployed to boost the sales and grow the business website visibility out of the thousands that may have competing products like them.
The challenge of inventory management and product logistics, which most business experience occasioned by increased sales demand, has given rise to dropshipping. It helps in bringing inefficiency in the business ecosystem and has also been tackled in detail below.
Some of the trusted and highly used apps on Shopify ecosystem have been discussed, making it easier for shop owners to identify the best Shopify applications suited for their drop shipping needs from the thousands found at Shopify stores. The best thing about most of the best Shopify apps discussed below is that they can easily be integrated into existing websites minus requiring a high level of technical expertise. The prices are fairly reasonable as compared to others available.
Below is a list of some of the best Shopify apps to increase sales that business owners deploy to improve their online visibility by using some of the available SEO apps. They also help retain their customers and improve their sales. They achieve this through a referral system from their existing customers by using apps such as ReferralCandy and many more also discussed in detail.
Best Shopify apps 2021
Here is a list of some of the best Shopify apps to increase sales with a brief description of the best Shopify apps Reddit features that store owners used in 2021; For an in-depth app description and pricing options, visit the Shopify app store.
This app’s design is specifically to help in email marketing. It can create, manage, and track all your email marketing campaigns and has seamless integration with Shopify. Seguno helps you send welcome emails to new customers. Here is a sample of what Seguno looks like:
(Image Credit: Seguno)
2) Plugin SEO
One of the best Shopify applications for SEO boasting of a 4.7 rating is easy to set up. It will help you with everything you need to improve your Google ranking, drive organic traffic to your shop, and manage SEO optimization.
It detects all the SEO aspects of your store, i.e., keywords, blog content, and broken links. For instance:
(Image Credit: Shopify)
This app is perfect for those setting up drop shipping. The app enables you to find trending products online, add them to your best Shopify apps Reddit store, and start selling. Look at the image below for examples of trending products:
(Image Credit: Ecommerce Platforms)
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The kit is among the best social media marketing apps. It helps you quickly create and manage successful SEO campaigns. The package grants you ideas that make your work easier and manageable.
5) Return Magic
Return Magic enables you to automate the returns process. It provides the customer with a choice between refunds on the original payment method or gift card refunds.
The refund magic makes customers shop at ease, giving ample time to make decisions, thus more comfort in using the site and coming back to it.
6) Referral Candy
Referral Candy helps in creating custom referral programs, depending on the online store’s preference.
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PushOwl is a powerful app for reminding your customers about abandoned products, sending them back-in-stock notifications, and overall generating more sales. This act is in response to the recent surge in cart abandonment among online shoppers. The app uses web push notifications to remind and entice the customers to resume or complete the checkout process, hence improving customer conversion. Here is an example of the cart abandonment notification:
(Image Credit: G2)
8) Form Builder
The form builder is among some of the highly-rated apps in its category, with an impressive rating of 4.8. Using this app, the shop owners can quickly create any contact form, registration form, return types, or wholesale types.
Best Shopify referral apps
Referrals have traditionally always been one of the best ways to improve a store’s customer base and improve sales. Online referral apps have due to the shift from the traditional brick and mortar stores to e-commerce platforms. Within the Shopify app platform, there are several apps designed specifically for this purpose.
The best Shopify referral app improves the number of customers visiting the store’s website, increasing its sales. A happy customer always refers others to the store, hence the need for referral programs that incentivize the customers. It’s a great way to put your businesses out there. Below are some of the top most used by referral apps on Shopify.
1) Referral Candy
Referral candy is one of the best referral apps currently rated at 4.9 by Shopify users. Most shop owners use it because it easily automates their custom referral programs, boosts sales, and also increases customer retention while driving up the revenue for the business.
It provides crucial metrics on the dashboard since it seamlessly integrates with Google Analytics to show the sales, clicks, and traffic generated from referral links. Referral candy offers a 30-day risk-free trial period, after which the premium version sets, and you will be billed $49/month on a 30-day billing cycle. You also have the option of ending your subscription at any time. Take a look at this referral report:
(Image Credit: Capterra)
2) Loyalty Lion
Loyalty Lion is a Shopify Plus certified app that allows the customers to build referral points for making purchases, sign-ups, visiting sites, and writing reviews of the products they have purchased. The customers can then redeem their points on discounted or free shipping, money off vouchers, and early access to VIP sales. The app has four-tier pricing customized to different business needs from free plans, small business, classic, and advanced.
3) Growth Hero Affiliate Marketing
Among all of the affiliate marketing apps available to Shopify users, Growth Hero has the highest rating of 5.0. It offers you the ability to manage and optimize affiliate, referral, or influencer programs. Track your members, get useful data-driven insights, and boost affiliate revenue.
It helps you create your affiliate program with a few steps and customize the partner panel to make it consistent with your brand. Using the built-in analytical click funnel feature, you can compare the results and learn about your customers. Some of the other features are:
- Advanced Affiliate Panel – Powerful, customizable panel for your partners with event tracking analytics and marketing resources.
- One-Click Registration – Turn customers into affiliates by providing a simple link without additional forms.
- Referral Program – Build your referral program with a post-purchase modal.
- Theme Configurator – Change the look and content of the affiliate panel without any coding skills.
- Groups & Rewards – Set Up partner groups to handle different deals between
your affiliates and easily manage rewards.
- Discount Codes – Offer your affiliates promo codes and set incentives for referral friends.
- PayPal Payments – Pay your members with automatic payments, or authorize it yourself.
LeadDyno simplifies affiliate recruitment with easy onboarding. Each affiliate gets access to their Affiliate Dashboard equipped fully with all the tools they need to promote your store and products. It has a superb tracking feature that helps you track and improve your campaigns across all your affiliates. For example:
(Image Credit: LeadDyno)
Refersion is an affiliate and influencer marketing platform easily launched in minutes. Refersion helps the store owners to recruit, track, and pay affiliates and influencers through their affiliate marketing platform. It offers a 14 day free trial period, after that they charge their customers on a 30-day billing cycle costing $89.
This app helps cut down on customer acquisition costs and retention. It offers a loyalty program giving your customers access to exclusive perks, attractive discounts, and a fun way to engage with your brand every time they log in to your store.
Best Shopify apps 2021 for a clothing store
Below are some of the best Shopify apps for clothing store owners on Shopify to help them increase sales and also grow their business. Most of these apps specifically developed to help deal with fashion-oriented sales challenges, such as the ever-changing fashion requirements, and always dealing with clothes returned due to a mismatch in sizes.
Most of these apps can easily be integrated onto the Shopify app store’s websites and have different price ranges depending on their deployment. You can use the best Shopify apps for clothing store apps to ensure you avoid losses.
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1) Yotpo Reviews
Most customers always check out product reviews before buying products online. Yotpo showcase your product reviews, site reviews, photo reviews on your homepage, product pages, checkout, and social media pages. It also offers coupon codes as an incentive for reviews. Here is a layout of their page:
(Image Credit: Yotpo)
2) Loox Photo Reviews
Send automatic review request emails asking customers for product reviews & offer discounts for submitting photo reviews.
3) Make-up Magic Mirror
This app is the Jewelfie equivalent for cosmetics stores—customers can “try on” make-up shades before buying.
4) Returns Manager
Improve the headache of the inevitable return process for customers, and save your staff time. Returns Manager puts the ownership of the return in the hands of the customer, and the app sends automatic updates throughout the process.
The customer-facing returns page is customizable to integrate seamlessly with the design of your site.
This app boosts your Instagram feed, turning it into an ever-updating shoppable gallery, embedded in your Shopify store. What makes it better from the others with the same functionality is its ability to be highly customized to your shop’s design.
It has other features, such as analytics and content scheduling, to help boost SEO campaigns.
(Image Credit: Shopify)
Create a photo gallery of products & show it in the grid, list, slider & collage layouts. Embed the galleries into any page or blog post.
The lookbook app allows users to add products to the cart directly from the photos. This process enhances the shopping experience by making it easier to shop directly from the gallery. For instance:
(Image Credit: Style Hatch)
Customers mostly use Printful for printing designs on t-shirts, hats, canvases, and lifestyle accessories.
It gives access to the network’s millions of active users and sells them directly with the Wanelo integration capabilities.
9) Quick View and Colour Swatches
This extension gives the shoppers immediate access to product preview in a single click without reloading the whole site. The Quick Shop app will reduce the shopping time and bring a convenient experience to shoppers.
You can view product details quickly without leaving the catalog navigation. This app makes browsing products more comfortable and faster, encouraging sales. Products may be easily added to the cart from the Product Quick View page directly.
10) Product Recommendation
Increase average order value by recommending similar products. Customers see related products on product pages and in the cart, based on shopping trends and your store’s sales best-sold product.
11) Collection Filter
The collection filter app allows the customers to create filters for searching products by type, vendor, size, color, and custom options. Automatic filters can be efficiently designed and will sort products based on information in the product description.
Manual filters can also support custom sorting options among the store product catalog. It also can exclude out of stock products hence displaying to the customer only products that are available in the inventory. This app can easily be integrated into the website and improves the customer experience since it makes browsing your site to be more comfortable.
Apps for Dropshipping
Apps for dropshipping have emerged as one of the many inventions in the supply chain management and inventory process that has transformed how Stores conduct their online business. Since in dropshipping, the stores don’t have to keep their inventories updated or in stock. Instead, they place a customer’s order directly with the supplier after paying for the product.
This process has enabled online stores to save on inventory and logistics costs, hence boosting profitability. Below are some of the highly-rated both by customer choice and downloads on Shopify app store that shop owners can integrate into their stores.
The apps have both the free and premium versions and can be used as per the best fit for the store owner and producing maximum profits.
Oberlo is one of the most common dropshipping apps on Shopify. It’s easy to set up hence most appealing to most shop owners. After installation, it searches for the best products for your business online and adds them directly to your store.
Its detailed product statistics help you search for the best products to add to your shop to improve your profits. These product statistics can also help you choose products more in line with your customers and your store’s’ most sold products.
Oberlo also has better features than most of its competitors in terms of 24/7 customer care, has inventory and price auto-update, ensuring you always sell products at the right price and only products in stock.
Spocket has a wide range of US and European products with guaranteed faster delivery of products because of its wide range of suppliers. Its other features include 24/7 customer support capabilities and real-time order tracking capacities, which means you always know your order’s status.
With auto inventory, you always stay up-to-date with your products’ stocks and never sell them out of stock. Spocket will handle inventory for all products, making sure your products are available and ready to ship. All products on Spocket have a 30-60% discount on retail price to stand out firm in the dropshipping market.
(Image Credit: Spocket)
Modalyst works like other apps. You search the product and sync them with your online store. The significant difference is how Modalyst focuses on providing access to name brand suppliers such as Nike, Timberland, and Gucci.
The pricing is much higher than the average medium to the low-end supplier, but you can offer high-end and reliable quality products to your customers. You can also communicate with your suppliers directly and thus build a better relationship with them.
(Image Credit: BigCommerce)
4) Inventory Source
Inventory Source allows you to upload products, sync inventory, and route orders with dropship suppliers to virtually any e-commerce platform or online store. All product data is automatically uploaded and connected to catalog syncing.
Then, you can manage your catalog using Inventory Source’s cataloging and customization tools. Inventory Source doesn’t charge any middleman fees. They connect you directly to the suppliers hence allowing for volume discounts and access to exclusive brands.
Printify is an alternative to Printful and is a 4.3 rated Shopify App. It has an extensive catalog of over 250 products and access to a far bigger merchant database. This act ultimately means they will provide you with the best product costs in the market.
6) Spread App
The Spread app has a different approach to dropshipping. It is one of the best Shopify apps and allows you to import any product from Amazon and link them to your store. Your customers can view and buy the products, but Amazon will fulfill the orders.
Amazon will then pay you a commission on each sale made this is a hassle-free revenue stream since Amazon will manage the inventory, customer care, and shipping.
Diib®: Shopify Apps Meet Digital Marketing!
Shopify can be a tricky way to make money and be successful at marketing to your niche. However, by utilizing some of the above apps combined with Diib’s Digital Analytics, you can master the art of Shopify and, more importantly, increase your sales and traffic. Here are some of the features you will love about our popular user dashboard:
- Custom Alerts, which keep you informed on your website health and any changes to the google algorithms that can affect your traffic patterns.
- Objectives with customized suggestions on ways to improve your website health and shopify organic & app traffic.
- Insights into not only your own website statistics, but those of your key competitors, as well.
- Sync your Facebook profile to give you insights into the specifics of your social media campaign. Things like individual post performance, demographics of users, best time of day to post and conversions.
- Enjoy a monthly collaborative session with a Diib growth expert that can help you fine tune your SEO efforts and guide you to Shopify growth and success.
Call today at 800-303-3510 or click here to get your free 60 website scan and learn more about your Shopify app strengths and weaknesses.
While you likely won’t get rich off of Shopify, it can be a fierce tool that will fit your business goals and needs. In order to be successful at an ecommerce business, there are many different tools you need to succeed.
There are some negative aspects of Shopify. 1) There are transaction fees for people who shop through 3rd party payment gateways. 2) There is a limit of 3 options per product, which means multiple listings for the same product.
These two platforms are both strong ecommerce websites with amazing exposure and a built in marketplace. Shopify offers its users more control over their stores and sales. That being said, you could list your products on both platforms.
There are many companies, Shopify included, you can start with no money down. It’s called dropshipping and requires no money. Platforms like Amazon, Ebay and Etsy come to mind. There are fees involved, however, which can get in the way of profits.
Shopify is a good option for a beginner. This ecommerce interface allows you to promote, sell and ship products from one location. You can easily start up your shop and run it for under $20 a month.