New in diib: See Whether Google’s AI and ChatGPT Send Customers Your Way

By George Marie, PhD

diib now checks whether AI answers point customers to your business or to someone else. The new AI Visibility check runs the searches your customers run, reads the AI answers and gives you a score for how often you show up.

Why we built it

AI answers now sit between many customers and your website. In a Pew Research Center study of 68,879 Google searches by 900 U.S. adults in March 2025, about 18% produced an AI summary. People who saw one clicked a regular search result in 8% of visits, versus 15% when no summary appeared. They clicked a link inside the summary in just 1% of visits.

The audience keeps growing. In its July 2026 earnings remarks, Google said AI Mode had passed 1 billion monthly active users and the Gemini app had 950 million.

What the check does

• Google AI Overviews. Runs up to 12 Google searches (15 on Pro) from your city, written from the services you offer, and checks whether the AI answer cites your site.
• ChatGPT and Gemini. Asks 8 questions the way a customer would and shows whether the answers name your business.
• Your business name. Runs 2 searches for your name to see whether Google’s AI points people to you.

Your score counts only the searches where Google showed an AI answer. Cited in 3 of 9 means a score of 33%. Pro adds which sites won the searches you lost, specific fixes for your pages and a brief you can send your web designer.

Each report is a snapshot. AI answers change day to day, and no tool can guarantee a citation. For a full walkthrough, read how to use diib’s AI Visibility Score.