HotelGyms.com

Based in Switzerland, the company launched the first minimal viable product (MVP) in May 2020.

The platform focuses on hotel fitness facilities and provides an integrated accommodation booking system to offer fitness-addicted travelers the best possible user experience. HotelGyms.com takes an entirely different approach from the classic online booking platforms.

Every reviewed hotel has a GymFactor Score, which indicates the quality of the gym experience. The initial GymFactor Score is calculated using an algorithm, benchmarking the fitness equipment such as machine types, weights, equipment upkeep, cleanliness, etc. We pursue a Business-to-Business-for-Consumer (B2B4C) approach to enable hotels to promote their fitness facilities to optimize the return on investment (ROI).

HotelGyms.com provides an unconventional and clever platform where fitness fanatics can plan and book their next stay.

>> The Problem
Most people rely on user reviews on sites like Tripadvisor or Google to decide where to stay and what to do on a vacation or business trip. However, user reviews are problematic:
1) The high percentage of fake reviews. Studies demonstrated that up to 20 percent of all reviews on platforms like Booking.com and Tripadvisor are phony or bought. Businesses game the system by posting gushing reviews of their establishments and even trashing their competitors.
2) Fitness insights are difficult to find. Trawling through hundreds of crowdsourced reviews is taxing. People want short, digestible summaries to decide whether somewhere is suitable for them quickly.
3) Promotional content vs. information. Most hotels publish a representative, nice-looking image of the hotel gym. This makes it even more difficult for people to understand what fitness environment they can expect.
4) No benchmark. Most people have no idea how one facility compares to another as they often stay at one hotel in each place they visit. Additionally, every person has different expectations of what a gym offers for a good workout.
5) Reviews often cover only the extremes. People who post reviews are often those who have had a very positive or negative experience they want to share with the broader internet.

>> The Solution
The HotelGyms.com approach cuts through the noise of user reviews using the GymFactor. The GymFactor is a label based on an algorithm developed by HotelGyms.com to benchmark the different types of hotel gyms. Just as with hotel stars, GymFactor will make it easy for our users to distinguish a good option from a bad one. We use machine learning capabilities to analyze images and reviews to reveal the best-kept secrets regarding hotel gyms. In addition, we use Artificial Intelligence to improve low-quality images and have the option of integrating 360° photos to help our users get the best insight into what to expect.

The concept of GymFactor was designed to help fitness enthusiasts find their preferred fitness environment on their next hotel visit. Our solution includes:
1) GymFactor Score. Our in-house developed algorithm calculates a score for each hotel gym, taking into account over 50 ranking factors.
2) GymFactor Experiences. Comments, pictures, and feedback from the fitness community sharing their experiences.

HotelGyms.com turns bad experiences into pleasant ones by offering a one-of-a-kind platform with information about the hotel gym facilities, to help people staying fit while traveling.