Goodness Boutique

New Zealand, Wellington

GOODNESS is home to some of the most desirable and coveted designers from New Zealand and afar.

Main Services:

clothing, fashion, shoes, womenswear, accessories, gifts, coats, jeans, dresses, jackets

Goodness Boutique

With two stores in the Wellington region and online, Goodness features the latest collections for day or evening, dresses, denim, knitwear, coats and jackets, along with our own Goodness label, footwear and an ever-evolving selection of jewellery and accessories.
Key labels in-store include top European labels such as: Scotch & Soda, Nice Things Paloma, Bergitte Herskind, LTB, Kinney, Diesel Sneakers and Veja. Classic styling by Sebago. Plus many exciting, fresh Australian labels and local labels such as Blak and Sills. Look out for outstanding knitwear
With 18 years in business, Goodness is sought out by people seeking quality, wearable and enduring clothing they can wear for any occasion, or simply to brighten up their every day. The mix is ever-changing, and the range is always exciting.
Founder Chris Hales is a talented stylist and buyer, with a sharp eye for superb fabric, cut and tailoring. Her own label Goodness focuses on essential pieces that make the perfect foundation for a wardrobe and exciting dresses in statement prints that make the wearer feel feminine and fabulous.
Goodness has stores on historic Jackson Street, Petone and College Street, the coolest little street in Wellington City. Large well-lit changerooms are a feature of Goodness and accessible changerooms are available in both stores.
College Street is a must-see for the fashionable visitor, with the Goodness flagship store along with attractions including the renowned Caffe L’affare, pet treat specialist Smack Bang, artisan food market Moore Wilson, Chop Hair Design and an array of homewares and interiors stores.
Most items are available online at or online at, but look out for special items that arrive in-store and sell out before they’re even able to be presented online. So it’s definitely worthwhile to call in and check the range on a regular basis to see what’s new and what’s hot.
See Goodness at 131 Jackson Street, Petone, Lower Hutt 5012 (Ph: 04 589 7999) or 19 College Street, Te Aro, 6011, (Ph: 04 801 6439).
See you at Goodness!

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