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WOW Compare is the savvy consumer’s secret weapon, a UK price comparison service, with a mission to help households cut bills and save money. WOW Compare focuses on providing clear, tailored results that match your individual needs and save time by allowing you to find the best deals available in your area using your postcode. Compare deals and find cheaper energy (electricity & gas), cheaper home broadband, cheaper mobile phone plans, cheaper mortgages and more. With up to the minute deals for essential home services from many of UKs most popular providers like BT SKY, Virgin, Plusnet, British Gas, EON, Octopus Energy. Have you heard about the WOW Compare #CostOfLivingChallenge ? In 2025 WOW Compare launched the #CostOfLivingChallenge, an annual challenge that will run each April. The challenge encourages bill payers to look for better deals for energy, broadband, mobiles and other services. Why April? April is the dreaded month that many services typically introduce ‘mid-contract’ price hikes. We want more households to get pro-active by seeing if they can get a better deal with existing providers or switching to a cheaper deal with an alternative provider.