Neeno Body Butter is more than skincare — it’s soulful self-care. Founded in Dayton, Ohio, we create luxurious, handmade body butters, oils, and natural hair products designed to help people feel confident, cared for, and connected to themselves. Our philosophy is simple: when your skin feels nourished, your spirit feels nourished too.
What sets us apart is our balance of quality, creativity, and care. Every product starts with premium, skin-loving ingredients like kokum butter, mango butter, and shea butter — chosen for their ability to deeply moisturize without clogging pores or leaving a greasy after-feel. We whip our butters to perfection or if our customer prefers a smooth balm can also be curated. Both create a lightweight texture that melts instantly into skin. Each jar is then infused with carefully crafted scents that tell a story — uplifting, grounding, romantic, or bold. From tropical Pineapple Love to the masculine edge of Sugawood Love, our fragrances turn daily moisturizing into a ritual and a true self-care moment.
We offer three distinct collections to match every mood and personality:
Signature Love Collection: Beloved classics with rich, vibrant aromas like Pineapple Love, Fresh Love, Bacca Love and several other Love scents.
Gentlemen’s Love Collection: Bold, confident scents some inspired by designer colognes, but always tailored for men who want skincare that feels as strong as it smells.
Aura Love Collection: Light, airy, and uplifting blends designed to bring peace, clarity, and a touch of elegance to everyday routines.
Unlike many mass-market brands, we focus on small-batch production. This means every jar receives the attention and care it deserves, ensuring freshness, consistency, and quality from start to finish. Our commitment is not just to what’s inside the jar, but also to how it makes people feel when they use it.
A Founder’s Story Rooted in Care
Neeno Body Butter was founded by me, Deneen Oldham, a career leader and educator with over 30 years of experience guiding teams and teaching. My journey into skincare started personally — I wanted something that nourished my own skin without fillers or harsh chemicals. What began in my kitchen as a few jars for myself and friends quickly grew into a full-fledged business, as people fell in love with the products and came back asking for more.
As a Black woman, I’ve always understood that skincare is not just about beauty — it’s about confidence, health, and representation. Too often, products made for our skin either miss the mark, feel too heavy, or aren’t marketed with us in mind. I wanted Neeno Body Butter to change that — to create something that celebrated melanin-rich skin while working for all skin types.
Over time, Neeno Body Butter became more than just body butter. It grew into a community-centered brand — one that uplifts, educates, and inspires. From helping customers understand natural ingredients, to creating hair care products that support growth and strength, to expanding into new lines like perfumed body oils, our goal is always the same: to help people feel at home in their skin.
What Makes Us Different
Scents With Purpose
Each scent is crafted to connect with emotions and moments. Customers don’t just pick Pineapple Love because it smells good — they pick it because it reminds them of summer joy and fresh beginnings. Sugawood Love isn’t just a scent — it’s a statement of strength and sophistication. Our fragrances are part of our storytelling.
Ingredient Integrity
We use natural butters and oils that are non-comedogenic, nutrient-rich, and chosen for specific benefits. Mango butter softens, kokum butter supports skin elasticity, and shea butter locks in moisture. Oils like jojoba, almond, and avocado provide vitamins and antioxidants.
Customer Experience
We design products to fit into people’s lives — jars that look beautiful on a vanity, textures that absorb quickly before getting dressed, and scents that last without being overwhelming.
Founder-Led, Heart-Led
Many skincare brands hide behind corporate facades. Neeno Body Butter is transparent, founder-led, and personal. I speak directly with customers, share my story, and create products that reflect a genuine passion.
Expanding, But Always Intentional
We’re not about flooding shelves with products for the sake of it. Every new offering — from our Hair Butter Love to Hair Growth Oil — is carefully formulated to deliver real results while keeping our values intact.
Looking Forward
Our dream is to expand Neeno Body Butter into a nationally recognized brand without losing the authenticity that makes us special. We’re exploring sustainable packaging, educational blog content, and partnerships with lifestyle brands that align with our values.
But no matter how far we grow, our promise stays the same: Neeno Body Butter will always be a reminder that taking care of your skin is also taking care of yourself.
For us, it’s not just about skincare. It’s about confidence, culture, and care — all wrapped up in a jar.