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October 8, 2025

SEO vs GEO: Why Ranking on Google Doesn’t Guarantee You’ll Show Up in ChatGPT

If your business ranks on the first page of Google, that’s a big win. But according to a new visibility study from Chatoptic, it doesn’t mean ChatGPT will mention your brand in its answers. The study looked at how often top-ranking brands on Google also showed up when people asked ChatGPT questions in the same […]

August 4, 2025

Answer Engine Optimization (AEO) vs SEO: What’s the Difference?

If you’ve been working on your website, you’ve probably heard of SEO (Search Engine Optimization). It’s all about getting your site to show up in Google when people search for something. But now there’s something new to learn: Answer Engine Optimization, or AEO for short. So what’s the difference between SEO and AEO? And do […]