Transaction Focus was founded in 2004 in the UK.
Main Services:
Outsourced Sales, Global Sales Resourcing, De-risking Global Sales Acceleration, GTM (Go To Market) Expertise, Leadership Growth Development, Partnership Revenue Growth, Distributor Due Diligence, Brand Resonance and Stewardship, Test Selling and Test Marketing, International Expansion
Our Founder, Charles Smee is a dedicated revenue focused business development professional who had previously lived and worked in 5 countries (France, Romania, Malaysia, South Korea and Vietnam) as an employee of WPP and Saatchi & Saatchi marketing services agencies, establishing joint ventures and managing large sales and marketing teams servicing multinational clients such as Coca-Cola, LG, Nokia, Unilever,
A. Transaction Focus’ strong EMEA and APAC presence ensures your GTM (Go To Market) Success:
We have seasoned accomplished, entrepreneurial sales and marketing teams in 52 countries who really care about ROI and ROE (Return on Energy) and who will hire and manage best of breed tailor made sales and marketing talent for your project.
B. TFocus has a track record over two decades:
We have been operating for over 20 years and have run impactful campaigns for scores of scale ups as well as for multinationals such as IBM (in 20 countries), Intel Corporation (US$250M vPRO pipeline in 15 countries over 6 years) and Kimberly-Clark in France and the UK.
C. Sector rich and agnostic:
The TFocus team have very strong sector sales expertise in energy, climate tech healthcare, Telco and travel, and are highly adept at selling professional services and engineering products. We normally hire in senior sector specialists with years of experience at the strategy phase of each project.
D. True international growth focus:
Our senior team have all worked extensively in international markets at senior level. We integrate as part of your team and make your team more global, culturally diverse and performance focused.
Our outsourced sales and marketing teams collaborate and cooperate seamlessly with client teams and are effectively an extension of the business development team. We tend to work best with ambitious clients who like to be challenged. We are “Sales Fit” mentally and physically
E. SaaS Focus and Closed Loop Methodology:
Transaction Focus has a strong SSaaS (Software Sales as a Service) reputation; we presell, integrate and embed softwares into companies and offer exceptional customer service follow through.
Our Closed Loop B2B Solutions Sales methodology is one of the most thorough and progressive Leadership Sales Growth methodologies available.
F. Award winning Business Consultants and Mentors
In 2014, we acquired a Top 50 SMB business consultancy award by Enterprise Nation UK
A few members of our team are Grant Thornton, SFEDI, ABM and IOEE (Institute of Entrepreneurs and Entrepreneurship) accredited
G. Your Global Brand Stewards:
Transaction Focus takes pride in protecting our clients’ brands in international markets as well as ensuring that their brand reputation resonates.
As part of our team we engage local PR experts who can help avoid brand issues and who can also augment brand visibility
H. Partner and Distributor Section and Revenue Management:
Sourcing, Recruiting, Onboarding, Managing, Scoring and motivating distributors and partnerships in new countries, sectors and channels is one of our key skill set. Our True Diligence DDD (Distributor Due Diligence) methodology ensures that our clients significantly reduce the risk of deploying non-performing sales partners and optimise PRM (Partner Revenue Management) opportunities.
I. Unique Sales Performance Guarantees:
For certain progressive client partners we offer sales performance guarantees.
This means that Transaction Focus will replace sales persons free of charge who do not reach mutually pre-agreed Evaluation Sales targets, OKRs, KPIs or KRAs (Key Result Areas) within a 6 month period after Onboarding.
Effectively, we are de-risking our clients sales acceleration and sharpening their focus. Our Sales Recruitment process is second to none.
J. Proven process that provides Scaleability and Flexibility:
Transaction Focus’ test selling and test marketing process is proven over 20 years. For Start ups or first time international scale ups, we can pre-scope the highest revenue opportunity countries, sectors and channels ,sign revenue deals quicker and fine tune domestic sales processes so that they are effective in new markets.
Transaction Focus delivers profitable sustainable revenue faster
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