Main Services
- SEO - Web Design - Web Development - Franchise Web Design - Franchise SEO - Content - Copywriting - Technical SEO - Websites - Organic Strategy
Trebletree isn’t your average digital agency. We don’t do cookie-cutter websites or hand you a generic SEO plan. We’re strategic partners, creative problem solvers, and unapologetically detail-obsessed. Every site we build is custom. Every SEO strategy is rooted in research. And every piece of content is designed to connect, not just rank. Founded by Lauren Busby and Megan Michelakos, Trebletree blends deep technical expertise with an eye for design and a commitment to doing things the right way. We’ve helped franchise organizations build scalable location-based SEO strategies, coached small teams through massive digital transformations, and launched websites that increased traffic and leads within months. If you’re looking for a team that’s as invested in your success as you are—you’ve found us. SEO Is Where We Shine SEO is more than just keywords and meta tags (though we do those too, and we do them well). Our SEO work is strategy-first and built for the long game. We help businesses get discovered—and stay discovered—by building smart content architecture, optimizing on-page elements, fixing technical issues, and creating content that supports topical authority and E-E-A-T. Whether you need to clean up a messy site structure, improve local visibility, or plan out a scalable content strategy, we meet you where you are and build a roadmap that drives performance. We’re especially strong at navigating complex environments—like large multi-location franchises or distributed teams—where there’s a need for cohesion, clarity, and repeatable success. We don’t just run audits—we interpret them. We don’t just track rankings—we use them to inform what’s next. From national SEO to hyperlocal map pack performance, our approach is designed to deliver meaningful growth. Websites That Work for You Let’s be real: most websites are either over-designed and under-optimized, or built for SEO but painful to update. We’re here to change that. We build custom WordPress sites that balance performance, beauty, and usability. Every build is tailored to your brand, your goals, and your team’s capacity. We’ve built everything from high-performance franchise websites with hundreds of subsites to streamlined brochure sites for local service businesses. Whether we’re working with Divi, a custom theme, or a multisite architecture, we make sure your site is fast, scalable, SEO-friendly, and easy to manage. No clutter, no bloated code, and no templates that leave you stuck later on. Content That’s More Than Just Copy Good content does more than fill a page. It builds trust, answers questions, and creates momentum across your site. We develop content strategies that align with search intent, fill keyword gaps, and guide users from curiosity to conversion. And yes—we use AI to move faster when it makes sense, but everything we deliver is shaped by strategy and refined by a human. Whether you need full website copy, blog posts that build authority, or optimized landing pages that actually convert, we write with both humans and search engines in mind. Our Founders Lauren Busby is the technical brain behind Trebletree’s SEO engine. She’s an expert in canonicalization, AI-driven workflows, enterprise-level audits, and performance strategies that go far beyond surface-level SEO. Lauren contributes to industry publications like Search Engine Land, builds custom GPTs for SEO tasks, and is relentlessly focused on making sense of data in a way that drives action. Megan Michelakos leads strategy, content, and creative direction. She brings deep experience in brand development, communications, and content marketing. Megan helps clients translate complex ideas into digital experiences that feel clear, polished, and uniquely theirs. She’s also the reason our content sounds like us—confident, approachable, and never robotic. Together, they’ve built Trebletree into a lean, sharp, and nimble agency that delivers big-agency thinking without the bloat.
